Mario,
If you look at the program for the conference at
http://www.projecthonduras.com/conference/program-conference2005.htm,
go to Saturday, October 22. Notice the "Panel on
Social Tourism". I will be the first speaker,
followed by Vicente Murphy, then Luis Cruz. I'd like
you to be the fourth speaker, so you can talk about
Honduras This Week and how social tourists should try
and use the newspaper more for staying informed about
Honduras throughout the year.
Social tourists should also be communicating with each
other more via HTW by regularly submitting stories
about their work, adventures, insights related to
Honduras. They should track the work of mission
groups on HTW through these accounts, as well as
through my Social Tourism column.
HTW should also be used by Honduras' tourism industry
more to advertise their unique services and discounted
rates to social tourists.
Look also at
http://www.projecthonduras.com/conference/conference2005/socialtourismbriefings2005.htm
I would also recommend that you or your son provide a
briefing regarding the video equipment rental and tour
related services you can provide social tourists.
Remember our discussion about creating a one-stop
place where social tourists can rent the equipment
they need, so they don't always have to haul stuff
with them to Honduras? This is a valuable service,
but the concept needs to be refined. Use the social
tourism segment of the conference to begin the
refining process.
Highlight your discount prices for social tourists,
etc. You could give two five-minute briefings. One
briefing could be under the Briefings by Service
Providers session. The other could be under the
Briefings by Site Seeing Providers session.
Let me know if you have any questions.
I think HTW should really use the conference to
promote itself to the conferees and come up with
creative ways to re-make HTW into a publication that
serves social tourists. HTW has a potentially very
large audience within the social tourism segment, but
people need to clearly understand how the publication
will meet their needs.
Best,
Marco
____
- PC Magazine Editors' Choice 2005
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